About CropMart

Connecting Farmers, Retailers & Markets Through Trusted Digital Linkages

CropMart is poised to become one of the fastest growing startups in the Agtech sector. We are among the few companies in India offering comprehensive end to end solutions and services to the farming community. Our aim is to build the largest Farmers network across India collaborating with Local agricultural communities. CropMart will bring in a unique approach to organize the traditional agricultural supply chains. This approach and technologies will revolutionize the supply chain efficiency in the agricultural sector.

Currently operating across five agrarian states in India with a strong and growing network, we aim to serve over 1.8 million farmers directly and indirectly through our network of Retailers. Our long-term vision is to expand into more than 17 agrarian states and establish over 5,000 procurement hubs and centres that connect closely with farmers, helping to strengthen their working capital cycle. Through the CropMart franchise model, we also seek to promote micro-entrepreneurship among associated Retailers while enhancing the livelihoods of commission agents by providing them with additional and stable income streams, ultimately improving their financial stability and quality of life.

Trusted Market
Linkages

Faster Payments & Better Working Capital

End-to-End Digital Trade Enablement

Our Impact

Building an AI Enabled Agri Ecosystem

500+

Farmer Procurement Centres

300+

Supported FPOs

2L+

Farmers Impacted

5+

Agrarian States

Our Approach

Connecting Agriculture Through Trust & Technology

CropMart strengthens agricultural market linkages by combining trusted Retailer networks with a digital platform that enables transparency, faster payments, and efficient procurement creating value for farmers, partners, and buyers.

Our Mission

Technology for Farmer Prosperity

  • Building a Better Future for Farmers & Retailers through Technology.
  • Rewarding Farmers with Quick and Hassle-Free Payments.
  • Helping Farmers Unlock the True Value of Their Produce.

Our Vision

The Future of Connected Agriculture

  • Transforming Agricultural Ecosystems through Quality Food, Positive Impact, and Scalable Value Creation.

Our Team

Experienced leaders driving technology-led transformation in agriculture

CropMart has been founded by a team of highly experienced and qualified professionals from reputed institutes, collectively bringing more than 25 years of experience across the Agri-Foods supply chain, warehousing, NBFCs, and FMCG sectors. The founding team possesses deep domain and technical expertise across multiple verticals of the agriculture ecosystem - covering both agri inputs and outputs, as well as FMCG markets in India and internationally.

Our Founding Member

Raj Srivastav

Founder & Chief Executive Officer (CEO)

Devendra Nagar

Consultant - Technology & Foreign Trade

Mohan Singh Tomar

Co-Founder
(Domestic Trade)

Shraddha

Co-Founder & Chief Human Capital Officer (CHCO)

Regional Team Members

Abhishek Kumar

Senior Manager - Market Linkage

Nitin Khandelwal

Consultant- Rice[Non Basmati]

Rahul Saxena

Associate Director Grain & Pulses

Sandeep Rana

Associate Manager- Sales [Grains and Rice]

Our Partners

Our Values

Cultivating Trust | Fostering Passion | Harvesting Purpose

Respect & Integrity

We act with honesty, accountability, and fairness, treating everyone with dignity.

Farmer First — Always

Every decision we make begins with understanding and serving farmers’ needs.

Innovation with Purpose

We create practical innovations that solve real agricultural challenges.

Collaborate Without Barriers

Open teamwork and shared ideas drive our collective success.

Mutual Respect & Transparency

Trust grows through honest communication and respectful partnerships.

Accountability & Ownership

We take responsibility for our actions and deliver on our commitments.

Relentless Learning & Improvement

We continuously learn, adapt, and improve to serve better.

Farmer-Centric Empowerment

We empower farmers with solutions that enable sustainable growth and prosperity.